Needs more human.

Technically “fine” is not the bar.

Needs more human. teaches the judgment AI can't generate: what to keep on your plate, what to let go, and how to direct both.

See what’s here
The AI got faster. The bar didn’t move.
Jess, founder of Needs More Human, holding her glasses against a black background.
Earned, not academic

The prompt was never the problem.

Decades of reviewing work and saying what’s wrong out loud, at tables where being wrong was expensive. The model was never going to do that part for you.

I’m Jess. Everything here will be what I’ve been building since — tools, teardowns, and the occasional strong opinion, for people who push AI hard and still have taste.

/ Labs · The Toolkit

One desk. Five job titles.

You’re the marketing department, the sales team, the bookkeeper, the product manager, and the person who fixes the printer. The AI can help with all five — if you know what to ask it, which is the part nobody hands you.

105 prompts, 21 for each of those five jobs. Six skills that install straight into the tools you already use, so the right prompt shows up when you need it. No new app to ignore.

105 prompts + 6 skills · one-time · 30-day guarantee
Get the toolkit — $19
Founder's AI Toolkit promo graphic listing marketing, sales, finance, operations, and product.
The AI assessment tool on a laptop screen, headline reading Make more room for the human work.
/ Labs · The assessment, five minutes

Five minutes. One place to start.

Where your time is actually going, which parts of your work should stay human, and the single next move worth making.

Not more tabs. Not another productivity system. One recommendation, on screen when you finish.

Take the assessment
/ Labs · The field guide

Your AI images have a tell.

Eight tells that give an AI image away — stiff subjects, plastic surfaces, rooms nobody has ever lived in — and the exact words that fix each one.

Plus the three-part prompt formula and before-and-afters, so you can see the difference rather than take my word for it.

Get the guide
The Eight Tells guide, cover propped on a desk.
Someone holding a phone showing List Coach, standing in a garage with boxes and a bike ready to sell.
/ Labs · List Coach

Build a listing that sells.

This free tool coaches you through pricing, description, and a posting checklist.

Your Facebook Marketplace or other listing ends up looking like you’ve done this a hundred times, whether you’re selling one thing or clearing out a pile of it.

Try List Coach
/ Studio

Or just talk to me.

Book time with me. No pitch, no deck, no slide with three tiers on it.

Tell me what’s actually eating your week and I’ll tell you what I’d do about it. If I’m not the right person, I’ll say that too.

Book a time
Needs More Human.